We Retail Your Products and Make Your Brand an eCommerce Success.
Click below to schedule a call with us to learn more.
Amazon was always a worry more than an opportunity for Colour Touch. The information and knowledge of the team at eCom Brand Alliance have been invaluable.
A. Romero – Director
We Are Not Selling a “Service“
Through our Brand Alliance program we partner with brand owners to:
We are leading eCommerce retailers with many years of experience in the eCommerce market and launching brands. As Amazon grew in size we realised that for many of the brands we worked with keeping up with their product catalogue, and the ever-growing number of sellers was causing them problems and concerns.
Retailers With a Strong Focus On:
Listing Optimisation
Keywords, (also known as search terms) and where they are used in your listing are critically important for both organic search results and finding new loyal customers for your brand. Your brand needs to be using the best and most relevant keywords for each of your products. We use a suite of research and discovery tools to find the best performing Keywords, Monitor changing customer search trends and spy on what your leading competitors are doing.
Brand Positioning
Competition is relentlessly aiming to capture your customers. “we will ensure your brand is always in a better position.” We regularly monitor and review how your brand is performing against the competition . We focus on improving your customers brand experience, provide you with customer feedback and ensure your listing reflects your desired brand image.
Catalog Management
We search to uncover any issues or inconsistency caused by multiple listings or bundle variations of your product created by other 3rd party sellers. A lot of times this is an issue our brand partners were not aware of, or how it can be negatively impacting them, Multiple listing for the same product is an Amazon TOS violation, which can lead to suspension of your product listings.
More About [US]
Mark Richardson
Mark Has been involved in eCommerce since 2001 an has launched several brands on the Amazon Market place both in the EU and USA.
Mark has a strong background in retail and Logistics Demand Chain Management. In 2014 Mark decided to focus solely on the Amazon Market place and has made it his mission to Understand the platform, its algorithm inside out. Mark Says “I love retail and believe we are all blessed to be living in in a time where technology has really leveled the playing field. My Passion is working with our brand partners to improve their Amazon experience and grow profits for us both”
John Welbourn
Mark Has been involved in eCommerce since 2001 an has launched several brands on the Amazon Market place both in the EU and USA.
Mark has a strong background in retail and Logistics Demand Chain Management. In 2014 Mark decided to focus solely on the Amazon Market place and has made it his mission to Understand the platform, its algorithm inside out. Mark Says“I love retail and believe we are all blessed to be living in in a time where technology has really leveled the playing field. My Passion is working with our brand partners to improve their Amazon experience and grow profits for us both”
John Welbourn – Co Founder
Here’s What You’ll Get When You Sign Us Up
Every brand is diffrent and faces their own unique challenges when it comes to the topic of Amazon.
As the retailer of your products we want to make sure your brand is in the strongest possible position as this will not only befit us as your retail Partners, but your brand as a whole and your other brand sellers.
1 Exploration Call
Once you have approved our wholesale account we really want to get to know you, and really understand your brand vision
2 Strategic Plan
We will fully analize your products we will be selling. We will record their current metrix and present you with our plan to improve them.
3 Implementation stage
Our team will set out implementing the changes and recommendations from our agreed brief.
4 Monitoring and Reporting
Now we have undertaken all of the works as briefed. We will continue to report and monitor performance.
Why We Recommend Having a
Consultation Call
If we have approached you that means we have personally selected your brand on the merits of your brand ethos or quality products. You were most likely not looking for “another Amazon seller” which in most cases we would completely agree, brands often don’t need more Amazon sellers. The sellers they have are out of the brands control and can often present more problems than opportunists. Your brand deserves the right Amazon Seller, A Brand Partner, Someone who is going to be fully invested into your brand and will work closely with you to achieve the eCommerce success you strive for. Lets schedule a call so we can discuss how this would work for you.
Ask yourself do your current sellers do anything to help your barnd, expand your exposure and serve your customers?